Choice Hotels International has reinforced its commitment to superior guest experiences by appointing Mark Weiner as Vice President of Customer Care. This strategic move, announced today, underscores the company’s growing emphasis on enhancing guest satisfaction across its extensive network of hotels. In this newly established role, Weiner will spearhead Choice Hotels’ customer service initiatives, aiming to elevate service standards and foster positive guest interactions at every touchpoint.
Weiner is tasked with formulating and implementing a comprehensive Customer Care strategy. This involves collaborating closely with various departments within Choice Hotels to ensure seamless and exceptional service delivery. His responsibilities encompass improving the guest journey from the initial booking stages, throughout their stay, and extending to post-departure interactions. Weiner will report directly to Janna Morrison, Senior Vice President, Customer Care and Technology Services, highlighting the importance of this role within the organizational structure.
Prior to joining Choice Hotels, Weiner held the position of Vice President, Sales and Customer Care at Travelocity. During his tenure, he was instrumental in driving business development, streamlining processes, and formulating strategic and operational plans for the company’s contact center operations. His responsibilities also included overseeing critical customer support functions such as customer relations, help desk operations, and ticket fulfillment. This extensive experience in the travel industry, particularly in the dynamic realm of online travel agencies, positions him ideally to enhance Choice Hotels Customer Service.
“Customer care is a cornerstone of our growth strategy, and Mark’s appointment demonstrates our proactive approach to continuously improving the guest experience,” stated Morrison. “Mark’s broad experience in the travel sector, spanning online platforms and airlines, coupled with his deep understanding of customer service excellence, will be invaluable to Choice Hotels as we work with our over 5,200 hotels to deliver an even more outstanding guest experience.”
Weiner’s career also includes significant roles at SABRE, American Airlines, Pan American World Airways, and Innkeeper Associates, providing him with a well-rounded perspective on the hospitality and travel industries. He holds a Bachelor of Arts degree in Economics from the University of California-Los Angeles and a Master of Business Administration from New York University, equipping him with a strong academic foundation to complement his practical experience.
About Choice Hotels International
Choice Hotels International is one of the world’s largest lodging franchisors, with over 5,200 franchised hotels representing more than 425,000 rooms in the United States and over 40 countries and territories. As of March 31, 2006, Choice Hotels had a robust development pipeline with 653 hotels under development in the U.S. (51,157 rooms) and an additional 69 hotels (6,223 rooms) in development across more than 20 countries and territories. The company’s diverse brand portfolio includes Cambria Suites, Comfort Inn, Comfort Suites, Quality, Clarion, Sleep Inn, Econo Lodge, Rodeway Inn, MainStay Suites, and Suburban Extended Stay Hotel, catering to a wide range of traveler needs and preferences. Choice Hotels remains dedicated to providing value and quality choice hotels customer service to its guests worldwide.
For further information about Choice Hotels, please visit http://www.choicehotels.com/.
Choice Hotels, Choice Hotels International, Cambria Suites, Clarion, Quality, Comfort Suites, Comfort Inn, Sleep Inn, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge, and Rodeway Inn are registered trademarks and service marks of Choice Hotels International.
